We are excited to announce that Info Media Group has secured exclusive rights to brand trams in Dubai for the next five years. Our CEO, Vedran Pušić, officially signed the agreement in Berlin with Abdul Mohsen Ibrahim Kalbat, CEO of the Rail Agency, and His Excellency Mattar Al Tayer, Chairman of the Roads and Transport Authority (RTA) Dubai. This contract gives us the exclusive rights to not only brand the trams but also associated infrastructure across the vibrant city of Dubai.
“This partnership allows brands to position themselves at the heart of one of the world’s busiest cities, leveraging the innovative and creative solutions that Info Media Group provides,” our team told Bloomberg Adria.
Founded in 2004 in Banja Luka, Info Media Group has grown into a regional leader in out-of-home (OOH) advertising, specializing in creative campaigns on public transport vehicles such as buses, trams, and trolleys. Over two decades, we have consistently delivered high-impact campaigns across the region.
“Through an innovative approach, top-notch design, and strategically selected locations, we optimize visibility and impact for the brands we collaborate with. By continuously investing in our most valuable resource—our people—we have successfully expanded into Croatia, Serbia, and Montenegro, and since 2023, into the UAE, working with both renowned local and international companies,” our representatives noted.
RTA Dubai oversees all public transportation in the Emirate, including buses, metro, water transport, taxis, and trams, as well as the accompanying infrastructure. With over 43,000 employees, they also manage the city’s roads, bridges, tunnels, and railways, ensuring the smooth functioning of this global metropolis.
We are proud of our partnership with the Roads and Transport Authority (RTA) in Dubai and see this agreement as a testament to the trust we’ve built through our dedication and expertise. As we look ahead, we remain committed to delivering exceptional results and continuously pushing the boundaries of innovation in outdoor advertising, always striving for even greater achievements.
